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Founded in 2019 par Lilian Thibault, Awake is an independent French watch brand that stands out for its commitment to sustainable innovation and environmental preservation. Its main objective is to design watches combining modern design, performance and ecological respect, while raising public awareness of current environmental issues.
<h3 dir="ltr">Origins and Philosophy</h3>
The name "Awake", meaning "awakened" in English, reflects the brand's mission: to raise awareness about the importance of responsible production and consumption. Since its creation, Awake has adopted an avant-garde, pioneering and exemplary approach, aiming to demonstrate that it is possible to manufacture high quality watches while minimizing environmental impact. This vision is reflected in the use of recycled or bio-manufactured materials, as well as the integration of cutting-edge technologies into their creations.
<h3 dir="ltr">Environmental Commitments and Innovations</h3>
Awake is committed to reducing its carbon footprint by mastering the transformation of materials using advanced technologies. The brand favors recycling and bio-manufacturing to create the components of its watches, thus transforming waste into valuable resources. For example, some of their watches are made from recycled fishing nets, helping to reduce plastic pollution in the oceans.
In 2022, Awake took a new step by launching the collection &ldquo;Mission To Earth&rdquo; in collaboration with NASA. This series of watches integrates Blockchain technology directly into the glass, offering unique services and experiences in the watchmaking field. This innovation underlines the brand's ability to combine watchmaking tradition and modern technologies to offer unique and responsible products.
<h3 dir="ltr">Iconic Collections and Models</h3>
Among Awake's iconic collections, we find:
Awake AW.01 : This collection stands out for its clean design and the use of ecological materials, such as biopolymers and recycled composites. AW.01 watches feature solar-powered movements, eliminating the need for batteries and reducing environmental impact.
Awake Origins : With a focus on sustainability and style, the Origins collection offers watches made from recycled materials, with modern and stylish designs suitable for everyday use.
Awake Time Travelers : Launched in 2023, this collection features watches featuring natural meteorite dials, offering a unique connection with the universe and recalling Awake's commitment to innovation and exploration.
Awake Son Mai : A clever blend of Swiss watchmaking excellence and ancestral Vietnamese art combined to offer you the quintessence of the artistic craftsman, with a value proposition accessible to as many people as possible.
<h3 dir="ltr">Collaborations and Special Projects</h3>
Awake has also participated in prestigious projects, notably by carrying out the official watch of the G7 summit in 2019, symbolizing France's commitment to the fight against plastic pollution of the oceans. This watch, made from recycled fishing nets, perfectly illustrates the brand's ability to transform ecological threats into sustainable and innovative resources.
<h3 dir="ltr">Conclusion</h3>
By combining avant-garde design, technological innovations and environmental commitment, Awake redefines the standards of modern watchmaking. The brand demonstrates that it is possible to create aesthetic and high-performance watches while respecting the planet, thus offering consumers a responsible and sustainable alternative in the world of watchmaking.
Get inspired by Dialicious owners&rsquo; reviews to choose the Awake model that suits you.
(Updated February 2025)

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Bonjour à tous les passionnés ! Alors cette montre est vraiment particulière, je l aime et la déteste en même temps . Elle vient de passer 4 mois dans la boîte sans me manquer le moins du monde et là ,en la ressortant je l adore .

Alors techniquement elle n est pas dingue , on sent que c etait le début de la marque ! Le quartz solaire ne tient pas longtemps,  moins qu une g schock Bluetooth etc alors que c est une simple 2 aiguilles.

Le boîtier est en plastique ( up cyclé ou pas c est du plastoc) et le cadran est assez fade ..... MAIS :
- C est la montre du G7 et donc un petit symbole français à son petit niveau
- la caisse est ultra légère 
- les deux aiguilles .. ben ca fait voir le temps différemment.  On est plus a la seconde près sur la tocante mais a la minute , et je trouve que ca se repercute dans le déroulée de la journee et on prend plus son temps.
- les bracelets sont sympa et vieillissent bien.

En résumé ce n est pas la montre de l année mais je prends quand meme un certain plaisir a la porter de temps a autre .

Hello to all the watch enthusiasts! This watch is truly unique; I love it and hate it at the same time. It spent four months in its box without me missing it in the slightest, and now, having taken it out again, I adore it.

Technically, it's nothing special; you can tell it was the brand's early days! The solar quartz movement doesn't last long, less than a G-Shock Bluetooth, etc., even though it's just a simple two-hand watch.

The case is plastic (upcycled or not, it's plastic), and the dial is rather bland... BUT:

- It's the G7 watch, and therefore a small French symbol in its own way.
- The case is ultra-light.
- The two hands... well, they make you see time differently. You're no longer measuring to the second on the watch, but to the minute, and I find that this has an impact on the flow of the day, and you take your time more.

- The straps are nice and age well.

In summary, it's not the watch of the year, but I still get some pleasure from wearing it from time to time.

Mouais...

Yeah...

Hello to all the watch enthusiasts! This watch is truly unique; I love it and hate it at the same time. It spent four months in its box without me missing it in the slightest, and now, having taken it out again, I adore it.

Technically, it's nothing special; you can tell it was the brand's early days! The solar quartz movement doesn't last long, less than a G-Shock Bluetooth, etc., even though it's just a simple two-hand watch.

The case is plastic (upcycled or not, it's plastic), and the dial is rather bland... B…

Awake Concept La Bleue G7 - References, Prices and Owners' Reviews

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