Porsche Design - History, Models and Owners' Reviews

Porsche Design is a luxury watch brand associated with the famous automobile brand Porsche. Founded in 1972 by Ferdinand Alexander Porsche, the creator of the iconic Porsche 911, Porsche Design is distinguished by its minimalist and functional approach to design, with strong inspiration drawn from the automotive industry.

History and origin

Porsche Design was created to embody the design philosophy of the Porsche family: products that combine functionality with timeless aesthetics. Ferdinand Alexander Porsche, when creating the brand, wanted to apply the principles of the automobile to the field of lifestyle products, including watches. The first watch released by the brand, the Chronograph I, was a revolution in the watch industry, being one of the first all-black chronographs. This bold choice was not simply a matter of style, but also of a concern for readability, inspired by the dashboards of Porsche sports cars.

Design philosophy

Porsche Design watches reflect Ferdinand Alexander Porsche's approach: simplicity, purity of lines, efficiency and functionality. The brand favors the use of high quality materials such as titanium, and particular attention is paid to technical details. The models are designed to be modern, robust and elegant, often with dials inspired by automobile dashboards.

Collaborations et innovation

Porsche Design has collaborated with several watch houses, including IWC and Eterna, for the design of certain models, bringing Swiss watchmaking expertise to their design vision. Since 2014, Porsche Design Timepieces AG, based in Solothurn, Switzerland, has taken complete control of watch production, thus integrating all processes in-house.

Iconic collections

Among the brand's flagship collections, we find watches like:

Porsche Design Chronograph I
Porsche Desin Compass Watch
Porsche Design Titan Chronograph
Porsche Design Monobloc Actuator
Porsche Design Chronotimer
Porsche Design Sport Chrono

Positioning and customers

Porsche Design watches are for lovers of sophisticated design and precision engineering. Their target customers include luxury and sports car enthusiasts, as well as those who appreciate high-quality and technical products.

In summary, Porsche Design combines passion for technological innovation with pure, functional aesthetics. The brand remains a favorite choice for watch enthusiasts looking for high-performance pieces with a unique and timeless design. Refine your search using the Dialicious owners' reviews to understand why customers have chosen Porsche Design watches.

(Updated October 2024)