Oligo - History, Models and Owners' Reviews

Oligo is a watch brand founded in 2022 in Geneva, Switzerland, by Geneva-born watchmaker Olivier Gaud. Born from a deliberately minimalist stance, it stages “floating” hands above a plain dial, favours local sourcing and embraces an eco-responsible approach with Swiss components and recycled steel cases.

Floating hands, pared-back dials and a no-logo identity

The visual signature relies on hands that appear to levitate—achieved via a transparent carrier disc—and on a dial free of loud markings; the eye is guided to the act of reading rather than to decoration, within a contemporary silhouette designed for understated wrist presence.

Blue, Black, Brown, a Label Noir edition and a step up in finishing

The range centres on three “permanent” colours and micro-series, then expands to a more exclusive piece driven by a hand-wound calibre from a Geneva manufacture; each variant keeps the same design grammar (recycled-steel case, plain dial, floating hands) while playing with textures, hues and finishes.

• Oligo Blue — Azure minimalism, “floating” hands, limited series; Swiss recycled steel and assembly in Geneva.
• Oligo Black — High-contrast legibility for daily wear, design-first philosophy and local materials.
• Oligo Brown — Warm, elegant tone; vegan (PVC-free) straps crafted in Italy to match the brand’s ethics.
• Oligo x Label Noir — Limited collaboration (~40 pieces): black treatment, gold-speck “Milky Way” dial, neo-classical vibe.
• Oligo FM01 — Step toward a hand-wound movement developed and produced in Geneva by Fleury Manufacture, in line with the local approach.

Local ethics, Romandy suppliers and responsible materials

At the core sits a network of partners in French-speaking Switzerland (recycled-steel cases, Comblémine dials, Swiss sapphire, short-supply sub-assemblies) and vegan straps made in Italy; even the packaging is produced in Geneva from recycled material and is 100% recyclable, extending the environmental intent beyond the watch head.

Positioning, indicative pricing and distribution

Oligo embraces micro-series with transparent pricing: “permanent” pieces listed around CHF 2,600 ex-tax on the official site, collaborative editions near CHF 3,950 (ex-tax) and a higher-end model (manual FM01 calibre) around CHF 8,300 (ex-tax); earlier limited runs were communicated at CHF 1,999 incl. VAT via contest listings and press, reflecting an upshift since launch. Distribution favours direct sales and a few specialist partners.

Conclusion

Oligo appeals to lovers of clean, contemporary objects who want a legible, local watch consistent with an environmental mindset. The brand is identifiable by its “floating” hands, no-logo dial and use of Swiss recycled steel. Colour variants suit daily wear, the Label Noir edition targets micro-series collectors, and the hand-wound piece caters to those seeking an extra notch of refinement. To compare the aesthetic promise with real-world use (comfort, presence, legibility), rely on Dialicious customer reviews.

(Updated August 2025)