The must-have Macro Loupe for all watch lovers

Iconic watch art prints. Made in Switzerland, lifetime guarantee

Here is a little-known watch, and for good reason, only 10 pieces were made in this configuration! My Chronoswiss Sirius Artist in solid gold and two-tone blue and white configuration is the result of several years of research, before buying it to celebrate a personal family event. This watch takes up the codes of baroque romanticism on which Chronoswiss relied in the late 20th century, and I am completely under its spell! Of course its singular aesthetic will not please everyone, but it is precisely for this reason that it speaks to me. An uninhibited beauty in its expression of romanticism (almost rococo of the 18th century), we find on the dial grand feu enamel in two colors, to honor ancestral decoration traditions. The guilloché on the solid silver dial is done beforehand on a manual machine over a hundred years old, and adds a masterful extra soul to this memorable piece. I find that the shape of the case fits my wrist perfectly, and the attention to detail is evident on every element of the watch. One astonishing detail always strikes me on the dial of this piece, it is the Breguet wire between the two enamel colors, so difficult and risky to execute, and which reflects the light with always mysterious angles.
On these special artistic editions, Maïk Panziera has also worked on the partially skeletonized movement parts to add a guilloche that recalls the work on the dial. A delight!
Chronoswiss offers models that are not made for all tastes, but represent for me a unique watchmaking experience. I am fulfilled by my watch that is so different and that speaks to my own sensibilities. After all, you buy a dream piece for yourself, and the emotion it gives me is the only thing that matters to me.
Note that the miniatures on the dial by André Martinez, and the movement decorations by Kari Voutilainen and Marion Müller are not common on this model and were made later with Chronoswiss to make it a unique piece.

A romantic and unique piece

Here is a beast like no other, and yet so impressive in its capabilities and design that I am surprised not to see more of it on the wrists of enthusiasts!
This Breitling was a revelation for me during a surprise test in store. While I expected to be swept away by the size of the almost burlesque case, a few seconds later I found myself amazed by the simplicity and efficiency of its case, the depth of its dial and the technique of its bezel. One of those watches that you absolutely have to try, but which totally convinced me for sports use. However, after several months, I found myself wearing it every day with pleasure and without any problems. A vibrant watch with changing colors, and absolutely impeccable technology. An anti-magnetic case (faraday cage around the movement), a very practical bezel locking system for mountain biking or swimming (I tended to accidentally turn the bezel during physical activities, with sweat/mud), and adequate materials (matte ceramic for the bezel, titanium for the case), make this watch capable of surviving any ordeal! I am absolutely crazy about my Breitling, and in this version with a green dial limited to the brand's boutiques, I really feel like I own a rare and little-known piece. This watch also won the GPHG 2020 competition in the diver's category, which adds another line to an already full CV. I was not necessarily convinced by Breitling divers, being more of a fan of the brand's aviation watches, and I find myself almost surprised to praise the merits of this superb piece. The only regret is that Breitling could have equipped this watch with a movement with a greater power reserve, and would have made a clean sweep. In the meantime, I'm going to do a little trail, with my Superocean 48 on my wrist of course!

A diver with a big heart

There are watches we admire, and others we feel.
The GMT-Master II 126710BLRO is one of those rare timepieces that provokes immediate emotion. At first glance, its red and blue bezel—the legendary duo nicknamed "Pepsi"—awakens a collective memory: that of great travelers, transatlantic cockpits, a time when aviation embodied elegance and audacity.

The Oystersteel case is solid, built to withstand the challenges of everyday life without ever losing its distinction. Its Oyster bracelet evokes this idea of resilience and sportiness, without sacrificing comfort. The Jubilee bracelet, meanwhile, is more supple and luminous, hugs the wrist with surprising softness, transforming each time it's worn into a moment of discreet yet profound pleasure.

But the real magic happens inside. The impressively precise caliber 3285 embodies Rolex's watchmaking mastery. Dual time, generous power reserve, and unfailing reliability—this watch is a lifelong companion.

The 126710BLRO is not just an iconic watch. It is a promise of travel, a piece of history, and a quiet symbol of reliability. It is the quintessence of 1950s watchmaking, coupled with modern mechanical robustness.

A living legend on the wrist

If watchmaking is a technical art, then the Hublot Big Bang Unico Black Ceramic & Magic Gold is a masterful expression of it. This watch perfectly embodies Hublot's dear "Art of Fusion" philosophy, blending avant-garde materials, bold design, and high-flying watchmaking engineering.

At the heart of this Big Bang beats the Unico caliber HUB1242, a flyback chronograph with a column wheel and horizontal clutch on the dial side (!!), entirely designed and manufactured by Hublot. This movement is a true technical feat, offering a 72-hour power reserve and perfect readability thanks to its skeletonized dial. The movement's architecture is both robust and spectacular, with a modern, industrial finish that blends perfectly with the watch's design. The flyback function allows the chronograph to be reset with a single press, a feature that is both practical and impressive.

Hublot is a pioneer in the use of innovative materials, and this Big Bang is a perfect example. Magic Gold, an alloy patented by Hublot, is the first scratch-resistant 18K gold, thanks to its fusion with ceramic. This means this watch can be worn without fear of everyday scratches, and the gold has a more bronze-like appearance, making it less ostentatious and more rugged.

As for the black ceramic case, it combines lightness with extreme strength. Hublot has mastered this ultra-technical material to create a case that is both elegant and extremely durable. The matte texture of the ceramic reinforces the sporty and sophisticated character of the watch, while making it incredibly comfortable on the wrist.

The structured rubber strap, Hublot's signature, enhances the comfort and sportiness of the piece. Moreover, thanks to the One Click system, it is easily interchangeable, allowing the watch to be adapted to any occasion.

Conclusion: An Avant-Garde Watch at the Service of Excellence

The Hublot Big Bang Unico Black Ceramic & Magic Gold is a watch that perfectly embodies innovation and Swiss watchmaking expertise. Its high-performance movement, revolutionary materials and powerful design make it a unique timepiece, both technically and aesthetically fascinating.

A Perfect Fusion of Technology and Technique

The MRG-B5000BA-1 is more than a G-Shock: it's an exceptional watch that combines traditional Japanese craftsmanship, technological innovation, and impeccable material execution.

The misunderstanding surrounding the MR-G lies in the fact that it's not a status watch, but it's also not designed for the general public. It's made for enthusiasts who seek, above all, high-quality products and a unique character. We don't use the same decision-making criteria as when purchasing a classic G-Shock.

The MRG-B5000BA-1 uses a very thoughtful color palette:

A deep black enhanced with touches of “Ao Zumi” blue, a traditional Japanese ink color used to symbolize serenity.
This cultural dimension gives the watch a strong visual and emotional identity, paying homage to tradition while remaining resolutely modern. Here, the color is applied by ion arc plating (deposition), a more complex form of PVD that uses plasma to instantly evaporate the material due to the extremely intense energy deployed, resulting in much higher adhesion and hardness properties.

The impeccable manufacturing quality, often exceeding Swiss standards at this price point.
The artisanal hand-finishing is worthy of the most prestigious brands. The level of finish on hand-polished titanium at Casio MR-G is extremely rare, even among Swiss watchmakers.

Owning an MRG-B5000BA-1 means choosing exclusivity through knowledge, not social recognition. It means rejecting the fuss of a logo to celebrate the quintessence of Japanese design, engineering, and tradition. It imposes a new definition of contemporary high-end watches: one of ingenuity, durability, and technological craftsmanship.

In a world where Swiss watchmaking continues to dazzle with its mechanics, Japan responds with digital poetry. And the MRG-B5000BA-1 is its silent masterpiece.

Philosophy, excellence and resilience

My Lord Matic Special 5206-5080 is a rare model equipped with the famous 5206 caliber so renowned by Seiko. Its dial and its faceted crystal are the main attractions of this model, captivating and dynamic at the same time.

I find it particularly comfortable on the wrist, and despite its small size, it remains readable and superbly balanced on the wrist. A rare little gem from the 70s, which has seen very singular designs in the Seiko universe.

A rare and fanciful dial

M.A.D.Editions. born in Geneva under Maximilian B&uuml;sser&rsquo;s impulse (the mind behind MB&amp;F), the brand was devised as an &ldquo;access path&rdquo; to experimental design at a controlled price: the debut M.A.D.1 went first to MB&amp;F&rsquo;s Friends &amp; Tribe in 2021 before opening to the public via lotteries, framing a community-driven, artisanal, and deliberately offbeat project.
<h3>A parallel venture for attainable avant-garde</h3>
The idea of a sister brand, more affordable than MB&amp;F, dates back to MB&amp;F&rsquo;s early days and materialized in 2020&ndash;2021: dramatic architecture, lateral time display, a showpiece rotor and bold volume, yet with industrial choices to keep pricing in check; the promise is to extend MB&amp;F-like aesthetics to more enthusiasts while maintaining tight distribution and direct relationships, in order to put the wearing experience first.
<h3>Visual language: side reading and a theatrical rotor</h3>
M.A.D.Editions&rsquo; instant signature is a case-band time display via cylinders, while an openworked rotor whirls &ldquo;on top&rdquo; like kinetic sculpture; the setup creates strong wrist presence&mdash;half playful object, half expressive instrument&mdash;with bold colors (Tribe blue, red, green, later specific tones) meant to deliver legibility in a concept usually reserved for haute horlogerie.
<h3>Model timeline (M.A.D.1 &rarr; M.A.D.1S)</h3>
The product story unfolds in waves: 2021 launches M.A.D.1 (Blue, Friends &amp; Tribe), 2022 brings the M.A.D.1 Red (with a second 2023 wave), September 2023 adds the M.A.D.1 Green, and 2024 introduces the thinner M.A.D.1S powered by a Swiss calibre; in 2025, a vibrant trio with designer Yinka Ilori extends the pop-experimental DNA&mdash;an approach that keeps the project in ongoing creative dialogue with its community.
<ul>
<li>M.A.D.Editions M.A.D.1 (Blue, 2021) &mdash; First run for Friends &amp; Tribe: lateral readout, kinetic rotor, community launch.</li>
<li>M.A.D.Editions M.A.D.1 Red (2022/2023) &mdash; Public release via raffles, two waves totaling about 3,000 pieces reported by specialist media.&nbsp;</li>
<li>M.A.D.Editions M.A.D.1 Green (2023) &mdash; Circa 1,500 pieces at 2,900 CHF, same architecture in a mint-green livery. M.A.D.Editions M.A.D.1S (2024) &mdash; Slimmer case and a Swiss La Joux-Perret G101, in Purple (members) and Ice Blue (public).</li>
<li>M.A.D.Editions &times; Yinka Ilori (2025) &mdash; Limited trio, bold materials and colors, raffle sales window.</li>
</ul>
<h3>Mechanics: from Miyota 821A to La Joux-Perret G101</h3>
The original M.A.D.1 used the battle-tested Miyota 821A whose unidirectional rotor was integral to the spectacle, enabling an unusually low retail price for such a concept; in 2024 the M.A.D.1S moved to the Swiss G101 (68-hour reserve), slimming the case and raising spec while staying true to the founding idea of bringing attainable avant-garde to the wrist.&nbsp;
<h3>Positioning, pricing, volumes, and access</h3>
Positioned &ldquo;accessible-to-mid&rdquo; for a look normally priced far higher, the brand has communicated reference pricing around 2,900 CHF depending on editions, with tight volumes and raffles to manage demand vastly exceeding supply; the supervised process helped shape a highly engaged community around each drop.
<h3>Distribution and community relationship</h3>
Sales are primarily direct, in short, announced waves; the &ldquo;Friends &amp; Tribe&rdquo; then public-raffle logic centers conversation (targeted updates, transparent allocation, clear calendars) while creative collaborations (colors, guest designers) feed ongoing interest; the goal is to embrace cheerful scarcity that prioritizes collective experience over speculation.
<h3>Selection advice</h3>
Decide first by aesthetics and wear: the original kinetic spectacle (M.A.D.1), the thinner, easier-to-wear case (M.A.D.1S), or a chromatic collaboration (Ilori); then confirm fit (diameter/thickness) and your daily context (desk/leisure), noting that side reading takes a short learning curve; finally, weigh horological interest (G101) against budget/rarity (821A), remembering that each edition tells a distinct chapter of the project.
<h3>Conclusion</h3>
M.A.D.Editions targets enthusiasts who want Geneva&rsquo;s experimental spirit in a wearable, financially realistic package. The vocabulary (side readout, kinetic rotor) is unmistakable, and the shift to the M.A.D.1S shows intent to refine comfort without losing whimsy. To choose among editions, start with ergonomics, budget, and your taste for color or collaboration. Scarcity requires patience and process (raffles, lists). Before finalizing, lean on Dialicious customer reviews to match expectations with real-world wear.
(Updated September 2025)

The M.A.D.1S represents a natural and refined evolution of the original M.A.D.1. By adopting a Swiss movement, a thinner case and improved finishes, MB&F continues to offer an offbeat but now more elegant and wearable watch.

It is aimed at those who want a watch that stands out from the crowd, mixing exuberance and horological sophistication. Like its predecessors, it remains produced in limited quantities but is not impossible to obtain.

If the first M.A.D.1 was a revolution, the M.A.D.1S is its culmination - a watch that never ceases to surprise and seduce watch lovers looking for an extraordinary piece.

Ultimately, it is a piece that reconciles me with watchmaking as I like it, emotion and innovation to put a smile on the owner's face!

Artistic Watchmaking Object

With this model Maximilian Büsser makes his creations accessible. On the one hand, this model, thinner than the first version, is doing well, but the MAD (Mechanical Art Device) are also less extravagant and offered at more contained prices. Limited to 1500 pieces, it is very difficult to obtain because obtaining it at the catalog price is done via a draw.
If you want a crazy piece in your collection, this is most certainly THE piece to have. It does not give the time accurately while it is powered by a G100 with a hypnotizing rotor!!!
And that is poetry and beauty. I will never part with this model. It is a jewel.

A special piece

La marque&nbsp;Serica a &eacute;t&eacute; cr&eacute;&eacute;e en 2019 par J&eacute;r&ocirc;me Burget et 3 amis &agrave; Paris, en France. Le nom Serica vient d'une r&eacute;gion perdue au bout de l'Extr&ecirc;me-Orient que les Grecs et les Romains avaient baptis&eacute;e ainsi. Ce lieu fait &eacute;cho &agrave; la gen&egrave;se de la marque, qui vise &agrave; concevoir des montres m&eacute;caniques de qualit&eacute; au style n&eacute;or&eacute;tro, pr&ecirc;tes &agrave; vous suivre aux confins du monde.
La gamme comprend des montres telles que la <a title="Page Serica 4512" href="https://www.dialicious.com/serica/4512">Serica 4512</a>, la <a title="Page Serica 5303" href="https://www.dialicious.com/serica/5303">Serica 5303</a> et la <a title="Page Serica 8315 GMT Chronom&egrave;tre" href="https://www.dialicious.com/serica/8315">Serica 8315</a>. L'une des particularit&eacute;s de cette marque est que son nom n'appara&icirc;t nulle part sur le cadran, afin de pousser le passionn&eacute; &agrave; acheter un design, des finitions et des proportions, et pas seulement un nom. En juillet 2023, Serica a lanc&eacute; la Serica 5303 COSC une version chronom&egrave;tre certifi&eacute;e par le Contr&ocirc;le Officiel Suisse des Chronom&egrave;tres.
Leur avant-dernier mod&egrave;le est la <a href="https://www.dialicious.com/serica/6190">Serica 6190</a> surfant sur les bases de la 1&egrave;re r&eacute;f&eacute;rence de la marque, la Serica 4512. Cette 6190 &eacute;pouse les codes stylistiques de la marque, des anses lyres, un choix de cadrans diff&eacute;rents et la possibilit&eacute; de choisir la position de la couronne &agrave; 3 heures ou en mode "Destro" &agrave; 9 heures. Cette Serica 6190 est &eacute;quip&eacute; du calibre Soprod M100 certifi&eacute; COSC (Contr&ocirc;le Officiel Suisse des Chronom&egrave;tres) &agrave; l'intar des productions actuelles des autres mod&egrave;les 5303 et 8315.&nbsp;
Depuis le 21 novembre 2024, Serica propose une nouvelle collection tr&egrave;s audacieuse...&nbsp;Une montre habill&eacute;e sortant des sentiers battus nomm&eacute;e "Parade" sous la r&eacute;f&eacute;rence 1174. Ces 4 chiffres, comme toutes les autres r&eacute;f&eacute;rences Serica, propose une symbolique issue du nombre d'or ou divines proportions dont le ratio entre la longeur et la largeur sont de 1,174... Une nouveaut&eacute; propos&eacute;e en pr&eacute;-commande &agrave; 1,490 &euro; pour une livraison pr&eacute;vue en Mars 2025...
<h2>Quel est le prix d'une montre Serica ?</h2>
Les prix des montres Serica &eacute;voluent et diff&eacute;rent selon les mod&egrave;les. La plupart co&ucirc;tent entre 990 &euro; et 1,890 &euro; selon les mod&egrave;les et finitions. Le mod&egrave;le GMT de la marque, Serica 8315 GMT Chronom&egrave;tre co&ucirc;te 1,890 &euro; tandis que le dernier mod&egrave;le lanc&eacute; par Serica, la r&eacute;f&eacute;rence <a href="https://www.dialicious.com/serica/6190">6190</a> est propos&eacute;e &agrave; 990 &euro;.
Serica est ind&eacute;pendante et produit environ 5,000 montres par an, tous mod&egrave;les confondus. Serica fait partie du <a href="https://www.dialicious.com/top/les_meilleures_marques_de_montres_francaises">Top 10 des marques de montres fran&ccedil;aises les plus populaires</a>, ainsi que du <a href="https://www.dialicious.com/top/les_meilleures_micro_marques_de_montres">Classement des meilleures micro-marques de montres</a>. Pour choisir le mod&egrave;le Serica qui vous correspond le mieux,&nbsp;les avis clients Dialicious sont une ressource essentielle pour &eacute;valuer les diff&eacute;rents mod&egrave;les &agrave; travers l'exp&eacute;rience r&eacute;elle des clients
(Mise &agrave; jour Novembre 2024)

The brand Serica was created in 2019 by J&eacute;r&ocirc;me Burget and 3 friends in Paris, France. The name Serica comes from a lost region at the end of the Far East that the Greeks and Romans named it like this. This place echoes the genesis of the brand, which aims to design quality mechanical watches in a neo-retro style, ready to follow you to the ends of the world.
The range includes watches such as the&nbsp;<a href="https://www.dialicious.com/en/serica/4512">Serica 4512</a>, the&nbsp;<a href="https://www.dialicious.com/en/serica/5303">Serica 5303</a> and the&nbsp;<a href="https://www.dialicious.com/en/serica/8315">Serica 8315</a>. One of the particularities of this brand is that its name does not appear anywhere on the dial, in order to encourage the enthusiast to buy a design, finishes and proportions, and not just a name. In July 2023, Serica launched the Serica 5303 COSC, a chronometer version certified by the Swiss Official Chronometer Testing Institute.
The&nbsp;<a href="https://www.dialicious.com/en/serica/6190">Serica 6190</a> surfing on the bases of the brand's first reference, the Serica 4512. This 6190 follows the stylistic codes of the brand, lyre lugs, a choice of different dials and the possibility of choosing the position of the crown at 3 o'clock or at &ldquo;Destro&rdquo; mode at 9 o&rsquo;clock. This Serica 6190 is powered with the Soprod M100 caliber COSC (Official Swiss Chronometer Certification) certified, like the current productions of the other 5303 and 8315 models.&nbsp;
Since November 21, 2024, Serica has been offering a very daring new collection... A dress watch off the beaten track called &ldquo;Parade&rdquo; under the reference 1174. These 4 figures, like all other Serica references, offer a symbolism derived from the golden number or divine proportions whose ratio between length and width is 1.174... A novelty offered for pre-order at &euro; 1,490 for one delivery planned for March 2025...
<h2 dir="ltr">How much does a Serica watch cost?</h2>
The prices of Serica watches change and differ depending on the model. Most cost between &euro; 990 and &euro; 1,890 depending on the models and finishes. The brand's GMT model, Serica 8315 GMT Chronometer costs &euro; 1,890 while the latest model launched by Serica, the reference&nbsp;<a href="https://www.dialicious.com/en/serica/6190">6190</a> is offered to &euro; 990.
Serica is independent and produces around 5,000 watches per year, all models combined. Serica is part of the&nbsp;<a href="https://preprod.dialicious.com/en/top/the_best_french_watch_brands">Top 10 most popular French watch brands</a>, as well as&nbsp;<a href="https://www.dialicious.com/en/top/the_best_micro_watch_brands">ranking the best micro watch brands</a>. To choose the Serica model that best suits you, <a href="https://www.dialicious.com/en/serica/5303">Serica 5303 reviews</a>, <a href="https://www.dialicious.com/en/serica/4512">Serica 4512 reviews</a>, <a href="https://www.dialicious.com/en/serica/6190">Serica 6190 reviews</a> or <a href="https://www.dialicious.com/en/serica/8315">Serica 8315 reviews</a> are an #1 resource for evaluating different models through real customer experience.
(Updated December 2025)

M.A.D.EDITIONS M.A.D.1S Owner Review : Completed, playful and innovative

Artistic Watchmaking Object

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M.A.D.EDITIONS M.A.D.1S Owner Review : Completed, playful and innovative

Artistic Watchmaking Object

Pros & Cons for this watch

Where to buy your M.A.D.EDITIONS?

YOU ARE :

Other reviews published by Pierre

ChronoswissSirius Artist

BreitlingSuperocean

RolexGMT-Master II

HublotBig Bang Unico

G-SHOCKMRG

Customize your M.A.D.EDITIONS with our selection of accessories:

Eagle Eye Watches

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Sirius Artist

Breitling
Superocean

Rolex
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